Together with MCS, we developed a new approach that was tailored to their clients. It involved MCS putting its own knowledge to work to convince their clients to take concrete, appropriate steps. This means that MCS no longer simply supplies raw data to its clients, but instead translates this data into useful insights that can be used to optimise the management and operation of client buildings and infrastructure. The data and systems are also used to transform the buildings into smart buildings, generating profit for clients in the form of efficient, economic and sustainable facility management. In short, from cost to profit management.
In 2015, MCS was ready to take the next step. The company wanted to challenge the big international players from their underdog position. How MCS is different? It speaks the same language as its clients. After the completion of a customer-centricity journey, a tailored approach was developed for each vertical market segment, with the prospects approached from a thorough knowledge of their universe and in the language of their sector. This highly focused and fragmented approach was crucial to win the prospect’s trust as a small player.
In 2018 and 2019, another important step was taken with the rebranding of MCS into Spacewell (with the mission statement: “We make buildings work for people”), and the development of an ecosystem within Nemetschek, the listed international group specialised in the digitisation of companies.