{"id":2839,"date":"2023-06-16T11:25:18","date_gmt":"2023-06-16T09:25:18","guid":{"rendered":"https:\/\/www.callebautcollective.com\/?post_type=blog&#038;p=2839"},"modified":"2023-06-19T17:01:47","modified_gmt":"2023-06-19T15:01:47","slug":"merken-zijn-als-mensen-de-human-drivers-uitgelicht","status":"publish","type":"blog","link":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/","title":{"rendered":"Merken zijn als mensen: de Human Drivers uitgelicht"},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":2842,"template":"","tags":[],"nieuws_categories":[10,23],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective<\/title>\n<meta name=\"description\" content=\"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective\" \/>\n<meta property=\"og:description\" content=\"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/\" \/>\n<meta property=\"og:site_name\" content=\"Callebaut Collective\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-19T15:01:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/\",\"url\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/\",\"name\":\"Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective\",\"isPartOf\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg\",\"datePublished\":\"2023-06-16T09:25:18+00:00\",\"dateModified\":\"2023-06-19T15:01:47+00:00\",\"description\":\"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage\",\"url\":\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg\",\"contentUrl\":\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg\",\"width\":1200,\"height\":628,\"caption\":\"The Human Drivers featured\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.callebautcollective.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/www.callebautcollective.com\/nl\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Article\",\"item\":\"https:\/\/www.callebautcollective.com\/nl\/nieuws-categories\/article\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Merken zijn als mensen: de Human Drivers uitgelicht\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#website\",\"url\":\"https:\/\/www.callebautcollective.com\/nl\/\",\"name\":\"Callebaut Collective\",\"description\":\"Just another WordPress site\",\"publisher\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.callebautcollective.com\/nl\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#organization\",\"name\":\"Callebaut Collective\",\"url\":\"https:\/\/www.callebautcollective.com\/nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2021\/12\/logo_vertical_zwart.png\",\"contentUrl\":\"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2021\/12\/logo_vertical_zwart.png\",\"width\":1920,\"height\":1255,\"caption\":\"Callebaut Collective\"},\"image\":{\"@id\":\"https:\/\/www.callebautcollective.com\/nl\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective","description":"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/","og_locale":"nl_NL","og_type":"article","og_title":"Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective","og_description":"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.","og_url":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/","og_site_name":"Callebaut Collective","article_modified_time":"2023-06-19T15:01:47+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/","url":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/","name":"Merken zijn als mensen: de Human Drivers uitgelicht | Callebaut Collective","isPartOf":{"@id":"https:\/\/www.callebautcollective.com\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage"},"image":{"@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage"},"thumbnailUrl":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg","datePublished":"2023-06-16T09:25:18+00:00","dateModified":"2023-06-19T15:01:47+00:00","description":"Succesvolle merken beschouwen hun klanten als mensen en nemen de Human Drivers als vertrekpunt. Merken zijn als mensen: de Human Drivers uitgelicht.","breadcrumb":{"@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#primaryimage","url":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg","contentUrl":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2023\/06\/MERKEN-ZIJN-ALS-MENSEN-DE-HUMAN-DRIVERS-UITGELICHT-1.jpg","width":1200,"height":628,"caption":"The Human Drivers featured"},{"@type":"BreadcrumbList","@id":"https:\/\/www.callebautcollective.com\/nl\/blog\/merken-zijn-als-mensen-de-human-drivers-uitgelicht\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.callebautcollective.com\/nl\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/www.callebautcollective.com\/nl\/blog\/"},{"@type":"ListItem","position":3,"name":"Article","item":"https:\/\/www.callebautcollective.com\/nl\/nieuws-categories\/article\/"},{"@type":"ListItem","position":4,"name":"Merken zijn als mensen: de Human Drivers uitgelicht"}]},{"@type":"WebSite","@id":"https:\/\/www.callebautcollective.com\/nl\/#website","url":"https:\/\/www.callebautcollective.com\/nl\/","name":"Callebaut Collective","description":"Just another WordPress site","publisher":{"@id":"https:\/\/www.callebautcollective.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.callebautcollective.com\/nl\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.callebautcollective.com\/nl\/#organization","name":"Callebaut Collective","url":"https:\/\/www.callebautcollective.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.callebautcollective.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2021\/12\/logo_vertical_zwart.png","contentUrl":"https:\/\/www.callebautcollective.com\/wp-content\/uploads\/2021\/12\/logo_vertical_zwart.png","width":1920,"height":1255,"caption":"Callebaut Collective"},"image":{"@id":"https:\/\/www.callebautcollective.com\/nl\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/blog\/2839"}],"collection":[{"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":16,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/blog\/2839\/revisions"}],"predecessor-version":[{"id":2876,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/blog\/2839\/revisions\/2876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/media\/2842"}],"wp:attachment":[{"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/media?parent=2839"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/tags?post=2839"},{"taxonomy":"nieuws_categories","embeddable":true,"href":"https:\/\/www.callebautcollective.com\/nl\/wp-json\/wp\/v2\/nieuws_categories?post=2839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}